simply delicious dinners

Millennials are rocking the N.J. foodie world

Written for MyCentralJersey.com on 10/3/17

When was the last time you walked into a chain restaurant?

How about the last time you called an eatery to voice your feedback?

Or the last time you ordered a standard dish like chicken fingers or meatloaf?

If you’re a millennial — someone roughly between the ages of 20 and 40 — there’s a good chance you won’t be able to answer any of these questions. That’s because today’s typical millennial foodie doesn’t have a lot in common with older generations.

“Millennials are different because they’ve grown up accustomed to expecting better,” said Erika Desimone, director of marketing at Capital Craft in Green Brook, a modern gastropub with an ever-evolving menu. “They are not a generation of kids who grew up on chicken fingers and fries; they have long been familiar with locally grown produce, organic meats and dairy, and they aren’t afraid to try exotic flavors and cooking styles.”

~Courtesy of Barca City Cafe and Bar

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New Somerset business makes meal delivery service personal

It’s dinnertime again.

And instead of having a meal planned, with ingredients laid out and ready to cook for our not-so-patient families, many of us find ourselves peering in the fridge, wondering what we are going to make and how we are going to find the time to do it.

In today’s world of long commutes, busy schedules and extra hours at work, this is a familiar conundrum, and it’s is why meal delivery services such as Blue Apron, Plated and Home Chef have grown in popularity. They allow subscribers to select a variety of meals in advance, and then have the ingredients, accompanied with cooking instructions, shipped right to the customers’ doors.

Now, such services aren’t the perfect recipe for everyone. They usually require customers to subscribe for weeks at a time, and convenience comes at a fairly high price right at the start. Not everyone likes the idea of meals sitting on their doorsteps all day long, and of course, while you have the ingredients, you still have to assemble and cook everything. And in today’s transparency-valued world, people like to know where the ingredients are coming from, too.

Sesame chicken from Simply Delicious Dinners. (~Courtesy of Simply Delicious Dinners)

Sesame chicken from Simply Delicious Dinners. (~Courtesy of Simply Delicious Dinners)

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